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IZEA Brings Augmented Reality Product Placement
 to Influencer Marketing

by IZEA @ IZEA

Company launches first Augmented Sponsorship™ campaign with CORT ORLANDO, FL (September 21, 2017) – IZEA, Inc. (NASDAQ: IZEA), operator of IZEAx®, the premier online marketplace connecting brands and publishers with influential...

The post IZEA Brings Augmented Reality Product Placement
 to Influencer Marketing appeared first on IZEA.

Pregnant Kylie Jenner Flashes a Bit of Her Baby Bump and Poses in a Bathrobe with Her Girlfriends

Pregnant Kylie Jenner Flashes a Bit of Her Baby Bump and Poses in a Bathrobe with Her Girlfriends

by Stephanie Petit @ PEOPLE.com

Kylie Jenner is teasing the first signs of a baby bump.

The 20-year-old reality star, who is expecting her first child with beau Travis Scott, shared a glimpse of her stomach in an Instagram photo wishing her BFF Jordyn Woods a happy birthday. In the photo — which was taken on Friday but uploaded on Sunday — Jenner rests her hand on her waist, slightly lifting her baggy black sweatshirt to expose a glimpse of her stomach.

“Yesterday was cute,” Jenner captioned the image with Woods and a giraffe. “Hope you had the happiest of birthdays Jordy. Love you forever ever and beyond..”

The makeup mogul posted another photo with several girlfriends on Sunday, where they’re all posing in white bath robes.

“Mornings,” she simply captioned the mirror selfie with a happy face.

RELATED: Is This When Travis Scott Found Out Kylie Jenner Was Pregnant with His Child?

One day after sources confirmed to PEOPLE that she is pregnant, Jenner headed to Las Vegas to watch him perform at the iHeartRadio Music Festival. The Keeping Up with the Kardashians star, who is expecting a baby girl in February, covered up her bump with an oversized black t-shirt and brown plastic pants.

From a VIP platform, Jenner watched Scott, 25, perform with DJ Khaled, Chance The Rapper, Demi Lovato and French Montana at the T-Mobile Arena.

Scott and Jenner are both exciting about becoming new parents.

“It is an unexpected but completely amazing turn of events that she could not be more excited or thrilled about,” a source previously said.

RELATED: All the Outfits Kylie Jenner Has Worn to Hide Her Pregnancy

“Everyone is overjoyed for her,” the source added. “This is the happiest she’s ever been.”

RELATED VIDEO: Kylie Jenner, 20, Pregnant with First Child with Travis Scott: They’re ‘Really Excited,’ Says Source

Another insider said Scott began telling friends about the pregnancy in July. “He was so excited he couldn’t keep it in,” says the insider. “He’s been so affectionate and protective of Kylie since they found out. He can’t wait to be a dad.”

Jenner has been dating Scott since earlier this year.

Her baby won’t be the only new member joining the famous KarJenner brood: older sister Kim Kardashian West is also expecting via surrogate. Kardashian West shares two other children with husband Kanye WestSaint, who is 21 months old, and daughter North, who turned 4 in June.

Jenner’s also aunt to brother Rob Kardashian‘s daughter Dream, 10 months, and sister Kourtney Kardashian‘s three children: Mason, 7, Penelope, 5, and Reign, 2.


Dove Drives Its Successful 'Real Beauty' Campaign Into a Wall

Dove Drives Its Successful 'Real Beauty' Campaign Into a Wall


Inc.com

Acceptance is one thing. Asking women to visually categorize their bodies is quite another.

Volkswagen Humans Adapt

by Duncan Macleod @ The Inspiration Room

Volkswagen France is running “Humains”, a commercial promoting the brand’s environmental credentials. Earlier in the month the French government announced plans to phase out petrol and diesel powered vehicles by 2040. The Volkswagen Humans campaign responds with the promise of adaptation. People have always adapted to their environment, often without realising, whether it be eating […]

Shonda Rhimes Is On a Mission to Give You Olivia Pope-Level Confidence in Yourself

Shonda Rhimes Is On a Mission to Give You Olivia Pope-Level Confidence in Yourself


PEOPLE.com

The television producer and beauty brand are on the hunt for real women to share their real stories of beauty with the world

Tom Brady Seen Linking Arms with Teammates During the National Anthem Following Trump’s Controversial Comments

Tom Brady Seen Linking Arms with Teammates During the National Anthem Following Trump’s Controversial Comments

by Maria Pasquini @ PEOPLE.com

Tom Brady was seen linking arms with his New England Patriots teammates during the national anthem at their Sunday afternoon game against the Houston Texans.

Patriots reporter for the Providence Journal Mark Daniels also noted that lots of defensive players chose to take a knee.

On Sunday morning, Brady subtly showed his support for the NFL players’ protest following Donald Trump’s recent comments about how professional athletes like Colin Kaepernick — who have chosen to protest the national anthem by taking a knee — should be fired.

Brady posted a picture of him and his teammate James White captioned, “Strength. Passion. Love. Brotherhood. Team. Unity. Commitment. Dedication. Determination. Respect. Loyalty. Work.”

Brady also commented on a photo posted by Aaron Rogers — which featured the Green Bay Packers quarterback kneeling with other players — with a flexing arm emoji.

Brady said last October that he considers Trump a friend.

The two met in 2002 — just as Brady claimed his first Super Bowl title, reports CBS Sports. He was hired by Trump’s organization as a judge on the Miss USA pageant, and the two have remained supportive of one another through the years.

“I met him probably 15, 16 years ago,” Brady said of Trump. “We’ve played golf together many, many times and I’ve always had a good time with him. He’s been a friend of mine.”

RELATED VIDEO: Watch: Natasha Stoynoff Breaks Silence, Accuses Donald Trump of Sexual Attack

During a rally speech in Alabama on Friday, Trump stated, “Wouldn’t you love to see one of these NFL owners, when somebody disrespects our flag, say, ‘Get that son of a b–ch off the field right now. Out, you’re fired.’”

He followed this up by pouring more gasoline on the fire with a series of tweets. “If a player wants the privilege of making millions of dollars in the NFL, or other leagues, he or she should not be allowed to disrespect…our Great American Flag (or Country) and should stand for the National Anthem,” he wrote. “If not, YOU’RE FIRED. Find something else to do!”

Numerous celebrities — including Stevie Wonder, Diddy and Uzo Aduba — have also joined in standing behind the players, using the #TakeAKnee hashtag on social media.

On Sunday, multiple players on both the Baltimore Ravens and Jacksonville Jaguars took a knee during the national anthem during a game in London. Others, including coaches, linked arms on the sideline in solidarity.

New England Patriots owner Robert Craft, who is considered an ally of Trump and even gave him a Super Bowl LI ring, issued a statement on Sunday about how he was “disappointed” in the president.

“I am deeply disappointed by the tone of the comments made by the President on Friday,” Kraft said.  “I am proud to be associated with so many players who make such tremendous contributions in positively impacting our communities.”

“Their efforts, both on and off the field, help bring people together and make our community stronger. There is no greater unifier in this country than sports, and unfortunately, nothing more divisive than politics,” he continued. “I think our political leaders could learn a lot from the lessons of teamwork and the importance of working together toward a common goal. Our players are intelligent, thoughtful and care deeply about our community and I support their right to peacefully affect social change and raise awareness in a manner that they feel is most impactful.”

 


5 Hidden Tips and Tricks in Photoshop That Save Time and Speed You Up

by Jayphen Simpson @ PetaPixel

Photoshop is such a hugely featured application that much of its feature set can be overlooked by even seasoned veterans. This 25-minute video tutorial from photographer Jake Hicks explores some of the less intuitive features that Photoshop offers. The video is broken down in the following sections: #1. Fade Function (0:42) The ‘Fade’ feature allows you […]

Budweiser 2017 Superbowl Video Exemplifies Why they are Industry Influencers

by Callahan @ Andrea Callahan International, Inc. Brand Management

How Brand Leaders Get Out Front, Take a Stand, Generate Brand Awareness & Brand Loyalty In a recent post, “7 Strategies to Position Yourself as an Industry Influencer,” I outline 7 ways brands can stand out from competitors. Budwiser hits 1-4 in their newly released Superbowl video. This video illustrates what a brand leader does […]

The post Budweiser 2017 Superbowl Video Exemplifies Why they are Industry Influencers appeared first on Andrea Callahan International, Inc. Brand Management.

Yashica to Unleash an ‘Unprecedented Camera’ in October 2017

by Michael Zhang @ PetaPixel

Starting in early August, the iconic Japanese camera brand Yashica began teasing a big “coming chapter” in its life. While some people dismissed it as hype for a new clip-on smartphone lens, it now appears it’s much more than that: Yashica is now teasing an “unprecedented camera.” The company just released yet another enigmatic video […]

Dove Speaks Out Against Retouching by Releasing an Anti-Photoshop Action

Dove Speaks Out Against Retouching by Releasing an Anti-Photoshop Action


PetaPixel

Skin care company Dove is speaking out on the issue of "fake beauty" being promoted in photographs through Photoshopping. Rather than address the issue dir

Dove

Dove


Unilever global company website

Dove is committed to helping women realise their personal potential for beauty by engaging them with products that deliver real care.

IZEAx Product Update 2.13: Campaign Dashboard Improvements

by IZEA @ IZEA

Here at IZEA, we’re always pushing code. And now the Campaign Dashboard is faster than ever. With a few minor tweaks, we’ve been able to greatly enhance the software dashboard’s...

The post IZEAx Product Update 2.13: Campaign Dashboard Improvements appeared first on IZEA.

‘This Is a Mass Casualty Situation’: 1 Dead and Multiple People Injured After Gunman Opens Fire in Nashville Church

‘This Is a Mass Casualty Situation’: 1 Dead and Multiple People Injured After Gunman Opens Fire in Nashville Church

by Stephanie Petit @ PEOPLE.com

One person was killed and seven others were wounded during a shooting at a church in Antioch, Tennessee, on Sunday morning.

Metro Nashville Police announced on Twitter that a shooter opened fire at Church of Christ Burnette Chapel. They said that one woman died and an additional six people were shot, with another person wounded by being pistol whipped.

The Nashville Fire Department said “all of the wounded except for one is over the age of 60.”

“This is a mass casualty situation. All of the wounded have been transported to area hospitals,” the department said. “The majority are older adults.”

The shooter was also wounded and taken to a hospital, police said.

Bill Hunter, a former minister of the church, told Tennessean reporter Natalie Allison, “A fella walked in, sat down in a seat and pulled out a pistol and started shooting.”

A woman living next door to the church told WKRN two people came up to her door and said, “Someone is shooting at us at the church.” Her husband went to the church and saw a victim that had been shot in the back.

Want to keep up with the latest crime coverage? Click here to get breaking crime news, ongoing trial coverage and details of intriguing unsolved cases in the True Crime Newsletter.

Nashville police were not immediately available for further comment.

According to News Channel 5, victims were sent to both Vanderbilt University Medical Center and Tristar Skyline Medical Center. Both hospitals have been placed on mass casualty alert.

• PEOPLE’s special edition True Crime Stories: 35 Real Cases That Inspired the Show Law & Order is on sale now.

The church,  holds a weekly service at 10 a.m., reports the Tennessean. The area around the church is shut down as police continue their investigation.


Benicio del Toro Urges Fans to Help Puerto Rico: ‘Nothing You’ve Read or Watched on TV Compares’

by Maria Pasquini @ PEOPLE.com

On Sunday, Puerto Rican actor Benicio del Torro shared a video message with PEOPLE urging his fans to donate to hurricane relief efforts in Puerto Rico.

“I want to read a little excerpt of a message from a family member, one of the 3.5 American citizens that experienced the devastation of Hurricane Maria from the island of Puerto Rico,” he said.

“Saturday Sept. 23, 2017,” he continued. “Three days after Hurricane Maria crossed through the island. Finally the sun came out today and for the first time we can clearly see the aftermath. Nothing you’ve read or watched on tv compares to the destruction we see with our very eyes. End of quote.”

“Hurricane Maria has left a path of destruction and loss of life, the full extent of which has yet to be determined. Please help me help our people and donate to Unidos for Puerto Rico,” he added.

On Sept. 20, Hurricane Maria made landfall on the 100-mile-long island of Puerto Rico, causing such tremendous damage with its 155-mph winds that it knocked out power for all 3.5 million residents.

Maria killed at least nine people on Dominica before it moved to Puerto Rico, where it toppled trees, tore roofs from buildings, and damaged reservoirs and rivers that—along with heavy rain—have caused severe flooding.

This came just two weeks after ferocious Hurricane Irma destroyed much of the U.S. Virgin Islands and killed three people in Puerto Rico.

Donate to Unidos for Puerto Rico here. 


Women in music videos: press pause on female stereotypes

Women in music videos: press pause on female stereotypes


Dove US

Help your child challenge the “perfect” body shape and stereotypes of women they see in music videos—and boost their body confidence in the process.

Dove Campaigns

Dove Campaigns


Dove US

Learn more about Dove campaigns here and watch your favorite videos from Real Beauty Sketches to Choose Beautiful.

New DQ Campaign Spikes Merriam Webster Traffic

by Editor @ Diverge

What is a “cloche?” A new Dairy Queen Ad has sent many curious viewers to an unexpected place, the dictionary. ...

The post New DQ Campaign Spikes Merriam Webster Traffic appeared first on Diverge.

Squarespace Calling John Malkovich

by Duncan Macleod @ The Inspiration Room

Squarespace commercial “Calling John Malkovich” is one of the nominations for Most Outstanding Commercial at this year’s Emmy Awards. The Super Bowl commercial is a continuation of the Squarespace campaign in which John Malkovich sets out to establish an online fashion design business. Things get tricky when he discovers that a namesake has already got […]

Conquering Your Camera Settings in Landscape Photography

by Jayphen Simpson @ PetaPixel

Understanding basic camera settings is important so that you know how to react in different conditions such as varying light, moving subjects, or to achieve maximum depth-of-field. In this 10-minute video, Adam Karnacz from First Man Photography discusses his techniques for working his camera while doing landscape photography. While knowing precisely the camera settings a […]

Dove Pro-Age Women

Dove Pro-Age Women


Advertising for Adults

Dove is continuing the Campaign For Real Beauty with the launch of Pro-Age, recently promoted in a TV commercial featuring four women in their fifties and sixties from Chicago, London and Berlin. T…

Chip and Joanna Gaines Share Their Hilarious First Date Story

Chip and Joanna Gaines Share Their Hilarious First Date Story

by Megan Stein @ PEOPLE.com

Chip and Joanna Gaines are the definition of marriage goals, but their relationship didn’t necessarily have a fairytale start.

In the first chapter of The Magnolia Storyreleased as a sneak peek today, the Fixer Upper dream team spills the details of how they met — and it wasn’t exactly love at first sight.

Joanna agreed to go out on a date with Chip after meeting him and his roommate “Hot John” — who she actually tried to approach minutes earlier, but was too shy — in the waiting room of her dad’s auto shop. She had second thoughts, however, after Chip arrived an hour and a half late to pick her up.

RELATED: HGTV Star Joanna Gaines Talks Fixer Upper Fame and Work-Life Balance: ‘Family Is First’

“He didn’t apologize for being late, either. He had so much confidence. I don’t know. I can’t explain it. Only Chip could be an hour and a half late and have no one mad about it,” Joanna writes.

WATCH THIS: HGTV Stars Anthony Carrino and John Colaneri Compete to Make the Better Birdhouse

The chapter continues to describe the timeline of their relationship, which didn’t actually start until months after they first went out, when Chip (in typical guy fashion) finally called Joanna back.

“I’d made a bet with Hot John to see who could hold out the longest before calling our dates back,” Chip writes “I really wanted that fifty dollars from John! That’s the only reason I didn’t call.”

After they went out a second time, the rest was history.

RELATED: The Property Brothers Throw a House Party in New ‘Let the Night Shine In’ Music Video

For the full access to the details on their meet-cute, relatable dating moments, and how they got their start on HGTV (hint: it involves a very expensive impulse buy), preorder the The Magnolia Story here.


Coca-Cola Renew: “We Are Coca-Cola—And So Much More”

by Dale Buss @ brandchannel:

#CocaColaRenew US corporate branding campaign celebrates its brands and people

The post Coca-Cola Renew: “We Are Coca-Cola—And So Much More” appeared first on brandchannel:.

Pepsi Light Iconic Moments

by Duncan Macleod @ The Inspiration Room

Pepsi’s “Pepsi Light Iconic Moments” advertising campaign has won Gold at the Clio Awards for print, print technique (art direction and photography) and out of home (billboard). The three advertisements in the Pepsi Light Iconic Moments campaign, targeting young urban people, feature a skateboarder, parkour runner and a breakdancer wearing red, white and blue. Their […]

Dove's New Campaign Challenges the 'Perfect Mom' Stereotype

Dove's New Campaign Challenges the 'Perfect Mom' Stereotype


Parents

The message behind the brand's new campaign is that everyone parents differently, and there's no such thing as a "perfect mom."

IKEA Lion Man – Relax into greatness

by Duncan Macleod @ The Inspiration Room

IKEA UK’s latest advertising campaign features Lion Man, a symbol of the importance of relaxing and recharging in one’s living room so we can go on to do great things. Based on the fact that lions spend up to 18 hours a day at rest, the campaign follows the story of a Lion Man as […]

Dove Launches New Baby Line – and Challenges the ‘Perfect Mom Stereotype’

Dove Launches New Baby Line – and Challenges the ‘Perfect Mom Stereotype’


PEOPLE.com

Baby Dove’s #RealMoms campaign challenges the “perfect mom” idea and “encourages all parents to do what they think is best for their babies and themselves”

'You're fat and ordinary': Dove ad reveals what women really think about themselves

'You're fat and ordinary': Dove ad reveals what women really think about themselves


Telegraph.co.uk

A new advert forces women to confront the negative thoughts they have about their own bodies

Dickies Commissioned a Photographer to Shoot with an 8×10 Camera

by Will Nicholls @ PetaPixel

The clothing brand Dickies wanted to celebrate its 50th anniversary of their signature pair of trousers, so they commissioned George Muncey to take a series of portraits on his 8×10 large format camera. In this 9-minute video, Muncey shows the background to the shoot and how it worked when shooting with this unique camera. For […]

This Dove Campaign Will Encourage You to Define Beauty in Your Own Terms

This Dove Campaign Will Encourage You to Define Beauty in Your Own Terms


Makers

Since its Campaign for Real Beauty was launched in 2004, Dove has continued to aim for a world where beauty is "a source of confidence, not anxiety."Stemming from this vision came its 2010 Movement for Self-Esteem, which led to the release of Dove's "largest global study... on women's relationship...

Report: Snap's hardware lab cuts marketing jobs after leadership change

by @ Mobile Marketer - Latest News

The lab that makes the Spectacles video-camera glasses named Mark Randall as its new head.

Dove’s #BeautyStory Collects User-Generated Content - IZEA

Dove’s #BeautyStory Collects User-Generated Content - IZEA


IZEA

Have you run a photo submission contest on Facebook, or collected brand-inspired stories from your customers on Twitter? If so, you’ve conducted a social media campaign that collects user-generated content....

Dove's #MyBeautyMySay Campaign Rises to Top of the Viral Video Chart

Dove's #MyBeautyMySay Campaign Rises to Top of the Viral Video Chart


Philanthropy New York

Dove's latest video arguing against opressive beauty norms is No. 1 on this week's Viral Video Chart by Visible Measures.

Public pressure for Indonesia's forests works, Ask Unilever

Public pressure for Indonesia's forests works, Ask Unilever


Greenpeace International

As the biggest single buyer of palm oil in the world, Unilever has a special responsibility to help clean up the industry that's behind so much forest destruction. Thanks to the staggering public support for our international Dove campaign in April 2008, Unilever has now agreed to play their part in saving the Paradise Forests of South East Asia.

Dove's Incredible New PR Campaign Aims To Change Women's Image In Media

Dove's Incredible New PR Campaign Aims To Change Women's Image In Media


Digital Agency Network

To break the unrealistic image of women portrayed in media, Dove and Mindshare Denmark have teamed up to create an amazing campaign called Image_Hack.

Thomas Rhett Is Excited to Celebrate Christmas with Kids: Last Year ‘Was Literally Me, My Wife and 2 Dogs’

Thomas Rhett Is Excited to Celebrate Christmas with Kids: Last Year ‘Was Literally Me, My Wife and 2 Dogs’

by Mark Gray @ PEOPLE.com

Thomas Rhett has belted out a lot of songs in his career, but his newest single “Life Changes” is probably the most apropos.

On Aug. 12, he and his wife Lauren Akins welcomed daughter Ada James. Just a few months prior, the couple adopted their daughter, Willa Gray, now 22-months-old.

How’s that for life changes?

“Last Christmas it was literally me and my wife and two dogs, and this Christmas is going to be my wife, two dogs and two kids,” he told PEOPLE at the iHeartRadio music festival in Las Vegas on Saturday. “I would say that’s the most massive change on the planet.”

“It’s hard,” he said of juggling new fatherhood (times two!) and touring,”but Lauren has been so amazing.”

In fact, his wife flew to Los Angeles on Friday with the children to surprise him during his show at The Greek, which he says “is not an easy flight with two kids under 2.”

Like we said, life changes.

RELATED VIDEO: Thomas Rhett ‘Taking It One Day at a Time’ When Balancing Work and Family: There’s Never a ‘Perfect Time’ to Have Kids

“I meet people in meet and greet and people will say, ‘I know that that story is your story, but I kind of replace things that happen in my life and sing the chorus and it makes sense for all of us,'” Rhett said. “That’s one the things I thrive on as a songwriter is trying to make it as personal as I can and have it relate to as many people as humanly possible.”


Jennifer Lopez Announces She’s Donating $1 Million to Aid Hurricane Relief in Puerto Rico and the Caribbean

Jennifer Lopez Announces She’s Donating $1 Million to Aid Hurricane Relief in Puerto Rico and the Caribbean

by Maria Pasquini @ PEOPLE.com

On Sunday, Jennifer Lopez joined New York governor Andrew Cuomo in a press conference announcing she was donating $1 million from the proceeds of her Las Vegas show to aid hurricane relief in Puerto Rico and the Caribbean.

First in Spanish and then in English, Lopez, 48, shared her announcement in a speech that was live-streamed on Twitter.

“Alex Rodriguez and I, who are both New Yorkers, are utilizing all our resources and relationships in entertainment, sports and business to garner support for Puerto Rican and Caribbean relief efforts,” Lopez said.

In addition to her own personal contribution, Lopez announced that the New York Yankees and the MLB “have both committed to join us in giving a significant contribution to this cause.”

RELATED VIDEO: Watch Jennifer Lopez Tear Up Remembering Her Twins Being Born

Lopez shared that together with her ex-husband Marc Anthony, they were working to spearhead “additional relief efforts” to “rush the relief that our brothers and sisters in Mexico, Puerto Rico and the Caribbean desperately need.”

She announced she was also working with Dallas Mavericks owner and Shark Tank star Mark Cuban and Dallas Mavericks Puerto Rican player J.J. Barea to send over two airplanes filled with supplies and generators to San Juan, Puerto Rico — they’re just waiting for air clearance.

“I’ve been so moved by the initial responses,” she continued. “They have been overwhelming, nobody has said no. Anybody we’ve have called is right there asking what they can do. They’re all very eager to help.”

In her speech, Lopez confirmed that she still has not heard from all of her family members in Puerto Rico.

“My cousin and I and our family still haven’t been able to hear from all of our family over there and we are concerned for them and for everybody on the island,” she said, echoing the news she revealed on Thursday.

“The conditions are dire,” the star told PEOPLE. “We need to do as much as we can to help the people of Puerto Rico.”

In the meantime, Lopez is doing everything she can to help raise awareness and money for Puerto Rico in the aftermath of the devastating storm.

“Jen and Alex are making personal phone calls to their celebrity friends and heads of corporations and asking them to donate either funds, planes or money to get supplies to Puerto Rico,” says a source.

Lopez, Rodriguez and Anthony are among other stars with ties to the island making impassioned pleas for donations and aid. Ricky Martin, “Despacito” singer Daddy Yankee and Rosie Perez are also using their star power to help raise awareness and money.

“What’s on my mind is what’s going on in Puerto Rico. The devastation is beyond belief,” J Lo said in an Instagram post backstage from her Las Vegas residency show. “Me and my cousin still haven’t been able to hear from our families over there.

“What’s foremost on my mind and many others is trying to figure out the best way to help,” she added. “Today, Puerto Rico needs our help. I urge you to support and donate to the efforts of the First Lady of Puerto Rico, Beatriz Areizaga. Together we can help rebuild our island, and the Caribbean.”

with reporting by ELIZABETH LEONARD

Dove's "Campaign for Real Beauty" Is the Campaign of 21st Century - Marketing magazin

Dove's "Campaign for Real Beauty" Is the Campaign of 21st Century - Marketing magazin


Marketing magazin

The iconic campaign was picked by every one of the Advertising Age judges as belonging on the list, and one that was described by the panel as “groundbreaking, brave, bold, insightful, transparent and authentic.” As Ad Age states, Dove began its campaign with a global survey in 2004 that found, among other things, that only 23 …

Viral Review: No7 Proves They’re ‘Ready For Anything’

by Jamie Fraser @ Unruly

This article originally appeared in Campaign You wouldn’t normally expect a make-up advert to be action-packed but Boots’ latest offering is no run-of-the-mill cosmetics spot. Drawing on influences from Westerns to art films, the brand’s latest spot tracks a course towards a much more memorable kind of marketing, starting with a rather unusual cameo from...

Read More

The post Viral Review: No7 Proves They’re ‘Ready For Anything’ appeared first on Unruly.

Dove teams up with Shonda Rhimes on Real Beauty campaign

Dove teams up with Shonda Rhimes on Real Beauty campaign


latimes.com

Dove Real Beauty Productions will highlight how everyday women think Hollywood should portray real beauty.

Dove Evolution in Campaign For Real Beauty - The Inspiration Room

Dove Evolution in Campaign For Real Beauty - The Inspiration Room


The Inspiration Room

Dove’s Campaign for Real Beauty has gone viral this month with the launch of “Evolution”, a 60 second journey from real beauty to retouched glamour. The Evolution TV ad is appearing on YouTube, MySpace and Google Video, topping viral popularity on lists such as The Viral Chart. The Dove Evolution spot opens with a woman …

55 agencies with 120 projects enter BalCannes 2017

by Gašper @ Marketing magazin

This year’s BalCannes entries will be judged by separate panels of judges, consisting of marketers (clients), journalists and agency representatives. As every year, the best 25 campaigns will be chosen among submitted entries. Yet for the first time in BalCannes history, top 25 list will be presented by each of three juries on 22 September […]

The post 55 agencies with 120 projects enter BalCannes 2017 appeared first on Marketing magazin.

How Cat Videos Are Killing Your Credibility

How Cat Videos Are Killing Your Credibility

by Rohit @ Influential Marketing Blog

Real experts don’t talk about cat videos. There is a strangely troubling trend I have come across recently that seems to be once again afflicting presentations at business events around the world. It comes down to the ubiquitous cat video – and its closely related cousin, the animated cat GIF.  Don’t get me wrong. I

Video Ad Campaign Hall of Fame: Dove Real Beauty Sketches - ViddyAd

Video Ad Campaign Hall of Fame: Dove Real Beauty Sketches - ViddyAd


ViddyAd

This weeks hall of fame focuses on Dove real beauty campaign, which started the change of how women view themselves. Create a hall of fame worthy video ad at www.viddyad.com

Check Out Dove’s New ‘Real Beauty’ Campaign

Check Out Dove’s New ‘Real Beauty’ Campaign


Fortune

It’s confusing a lot of people.

We Are America – Love has no labels

by Duncan Macleod @ The Inspiration Room

The Ad Council’s “We Are America” commercial, part of the Love has no labels campaign, is one of the nominations for Most Outstanding Commercial at this year’s Emmy Awards. Launched for Independence Day 2016, the We Are America ad featured American professional wrestler, rapper, actor and reality television show host John Cena reflecting on patriotism […]

The New Dove Campaign Will Make You Think Twice About Bashing Your Body

The New Dove Campaign Will Make You Think Twice About Bashing Your Body


POPSUGAR Moms

What kind of legacy will you leave for your daughter? That's the question Dove asks in its newest campaign, which takes a closer look at the relationship

Volkswagen Arteon as sensed by blind photographer Pete Eckert

by Duncan Macleod @ The Inspiration Room

Volkswagen is promoting the new Arteon 4-door fastback with an advertising campaign featuring blind photographer Pete Eckart. At the centre of the campaign is an inspiring mini documentary exploring Eckert’s unique creative vision. Pete Eckert trained in sculpture and industrial design before becoming blind through retinitis pigmentosa, an eye disease in which the back wall […]

Dove ripped apart for latest #RealBeauty campaign featuring curvy bottles

Dove ripped apart for latest #RealBeauty campaign featuring curvy bottles


AOL.com

'You're a straight up b---- if you buy the skinny Dove bottle.'

How Dove's 'Real Beauty Sketches' Became The Most Viral Video Ad Of All Time

How Dove's 'Real Beauty Sketches' Became The Most Viral Video Ad Of All Time


Business Insider

Details on the media plan behind it.

Watch: This Body-Positive Dove Video Is Chicken Soup for All of Our Souls

Watch: This Body-Positive Dove Video Is Chicken Soup for All of Our Souls


theFashionSpot

Dove's newest body-positive video created by Shonda Rhimes stars Cathleen Meredith, founder of Fat Girls Dance.

Mothers criticise Baby Dove adverts

Mothers criticise Baby Dove adverts


BBC News

Dozens complain to the watchdog about the campaign which some say is against breastfeeding in public.

This Guy Flew His Camera Drone Onto, Inside, and Under a Moving Train

by Michael Zhang @ PetaPixel

Camera drone operator Paul Nurkkala just released a video titled “Flight of the Year” that showcases his world-class drone piloting skills. He captured some seemingly impossible footage of his drone flying onto, next to, inside, and under a moving freight train. Nurkkala specializes in flying camera drones through a first-person point-of-view using a live feed […]

Dove releases rogue Photoshop action that undoes 'real beauty' manipulations

Dove releases rogue Photoshop action that undoes 'real beauty' manipulations


The Verge

Skin care company Dove has targeted airbrushers and photo manipulators with a Photoshop action in an attempt to take its "real beauty" campaign viral. The Dove Campaign for Real Beauty was launched...

Dove's Evolution of Beauty Campaign Goes Viral on YouTube

by Rohit @ Influential Marketing Blog

Dove’s Campaign for Real Beauty has been one of the most talked about campaigns of the year, earning praise from people in the advertising world, as well as from real consumers for representing something different to the typical fashion advertising.  By focusing on the distorted perception of beauty that much of the fashion industry is

NFL Re-Airing ‘Unity’ Ad Following Donald Trump’s Controversial Comments About Players

by Tierney McAfee @ PEOPLE.com

The NFL is taking a united stand after President Donald Trump called for the firing of basketball and football stars like Colin Kaepernick who have chosen to protest the national anthem by taking a knee.

NFL commissioner Roger Goodell has announced that the league will re-air a unity television advertisement on Sunday night following Trump’s controversial comments over the weekend.

“We will air this Unity spot in tonight’s game,” Goodell said in a tweet on Sunday afternoon. “It reflects the unifying force of our great game, our players & clubs.”

An NFL spokesman added to CNN, “We think this is the single best response to demonstrate what we are about. It stands in stark contrast to some who practice the politics of division.”

The one-minute ad, called “Inside These Lines,” first ran during February’s Super Bowl and will be re-aired during Sunday night’s game between the Oakland Raiders and Washington Redskins.

The spot shows images of football players embracing each other while a narrator says, “Inside these lines, we don’t have to come from the same place to help each other reach the same destination.”

RELATED VIDEO: Watch: Natasha Stoynoff Breaks Silence, Accuses Donald Trump of Sexual Attack

The move comes after Trump, at a rally for Alabama Republican Senate candidate Luther Strange on Friday, said he thought NFL team owners should fire players who have protested the national anthem.

RELATED: United They Kneel: Over 100 Players Protest Donald Trump’s Controversial Comments During the National Anthem

He doubled down on his comments in a series of tweets on Saturday and Sunday, saying NFL players “should not be allowed to disrespect … our Great American Flag,” and encouraging NFL fans to boycott games in counter-protest.

He added that he thought locking arms would be an acceptable form of protest but that “kneeling is not acceptable.”

Goodell previously said that president’s remarks about the NFL demonstrated “an unfortunate lack of respect for the NFL.”


Dove, please for the love of God, stop making videos and just make soap

Dove, please for the love of God, stop making videos and just make soap


The Daily Dot

Dove, please for the love of God, stop making videos and just make soap.

Unruly Brings Emotional Targeting To Video Advertising In South-East Asia

by David Waterhouse @ Unruly

Unruly launches unique targeting capability which connects advertisers with consumers most likely to emotionally engage with a specific ad GroupM first agency group to use new tool, which also helps brands reach light buyers, buyers of competitor brands and bespoke audiences SINGAPORE – Friday, September 22, 2017 – Video ad tech company Unruly today launches...

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The post Unruly Brings Emotional Targeting To Video Advertising In South-East Asia appeared first on Unruly.

Dove Launches New Campaign for Newly Introduced Baby Dove Line

Dove Launches New Campaign for Newly Introduced Baby Dove Line


Diverge

In its 60th anniversary year, Dove has decided to launch Baby Dove, a baby care range of products that represent the true Dove brand. The baby products aim to go beyond mildness to help replenish essential

Dove Real Beauty Sketches Is Most Viewed Ad Of All Time

Dove Real Beauty Sketches Is Most Viewed Ad Of All Time


Unruly

Dove Real Beauty Sketches Becomes The Most Viewed Online Video Ad Of All Time

Dove Real Beauty Sketches

Dove Real Beauty Sketches


Dove US

Do you recognize your own beauty? Dove video, Real Beauty Sketches, reveals that a stranger can see us better than we see ourselves…

New Research Raises Questions Around Online Video Viewability Standards

New Research Raises Questions Around Online Video Viewability Standards

by Eddie Tomalin @ Unruly

Does the ad industry need to look again at its online viewability standards? Renowned Australian academic Professor Karen Nelson-Field certainly thinks so. Long-time Unruly collaborator Prof Nelson-Field today published fresh research questioning whether the minimum threshold of what counts as a ‘chargeable view’ – 50% of the video being visible for two continuous seconds – is enough. Prof Nelson-Field argues...

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The post New Research Raises Questions Around Online Video Viewability Standards appeared first on Unruly.

Dad Jokes with a purpose

by Duncan Macleod @ The Inspiration Room

HHS’ Administration for Children and Families (ACF), along with the National Responsible Fatherhood Clearinghouse, has launched a new series of public service advertisements (PSAs) recognizing the critical role fathers play in the lives of their children. The public service campaign created by the non-profit Ad Council coincides with Tell a Joke Day and centers on […]

After 10 Years of Dove's 'Real Beauty', Others Are Starting to Catch On

After 10 Years of Dove's 'Real Beauty', Others Are Starting to Catch On


brandchannel:

10 years ago, Dove launched its Campaign for Real Beauty—a global effort that set out to spread positivity among women, young and read more:

5 Ways to Change the Color of Anything in Photoshop

by Jayphen Simpson @ PetaPixel

Changing the color of an object using Photoshop is a typical use case for the software, and there are many ways to do it. This 20-minute video from Nathaniel Dodson of tutvid that examines 5 separate ways to re-color or add color to objects. The first tool you may reach for is the Hue/Saturation adjustment layer, […]

4 Ways To Fulfill Influencer Marketing Campaigns (Webinar Recap)

by Justin Braun @ IZEA

Thank you so much for attending our webinar 4 Ways To FulFill Influencer Marketing Campaigns. In case you couldn’t make it, we’ve recorded the entire educational session for replay any time...

The post 4 Ways To Fulfill Influencer Marketing Campaigns (Webinar Recap) appeared first on IZEA.

Samsung Says “I Love You” & UNICEF Launches First Crowdsourcing Campaign: 5 Ads You Should Watch Right Now

by Jamie Fraser @ Unruly

Every week Unruly scours every corner of the web for the funniest, saddest and weirdest ads around – then we put them in this handy list so you can catch up before the weekend. Among the big hitters, we have Apple with an energetic push for its latest smartwatch. The spot features a skateboarder-cum-gymnast dancing...

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The post Samsung Says “I Love You” & UNICEF Launches First Crowdsourcing Campaign: 5 Ads You Should Watch Right Now appeared first on Unruly.

Life’s too short to not change your job

by Gašper @ Marketing magazin

According to the agency, the main idea lies behind an insight that more than 80 percent of Serbians are frustrated with their current job. Job change presents the fourth biggest change in their life. How to encourage the individuals to get their life in order and change their job. The campaign features well known figures from […]

The post Life’s too short to not change your job appeared first on Marketing magazin.

Dove's New Self-Esteem Campaign Is All About Selfies

Dove's New Self-Esteem Campaign Is All About Selfies


Racked

"The only like that counts is your own."

Real Beauty

Real Beauty


TED-Ed

In one of the most famous Dove films, Real Beauty Sketches explores the gap between how others perceive us and how we perceive ourselves. Each woman is the subject of two portraits drawn by FBI-trained forensic artist Gil Zamora: one based on her own description, and the other using a stranger’s observations. The results are surprising.

Stop Asking About Camera Settings

by Jayphen Simpson @ PetaPixel

Photographer Tony Northrup wants you to stop asking photographers about their camera settings. In this 7-minute video, he explains why the camera settings that were used for an image are relatively unimportant and a distraction from the real work that goes into making a shot. To illustrate the argument, Northrup uses the example of an […]

As Warm As Its Cookie: 5 Questions With DoubleTree’s Stuart Foster

by Dale Buss @ brandchannel:

DoubleTree by Hilton elevates its iconic welcome cookie into a social campaign with #SweetWelcome

The post As Warm As Its Cookie: 5 Questions With DoubleTree’s Stuart Foster appeared first on brandchannel:.

Mom Must Choose Between 2 Doors. Watch What Happens When She Walks Through…

Mom Must Choose Between 2 Doors. Watch What Happens When She Walks Through…


LittleThings.com

Feeling beautiful is a personal choice women should feel empowered to make for themselves, every day. According to a study conducted by Dove, 96% of women said they wouldn’t choose the word “beautiful” to describe themselves — although about 80% said there is something beautiful about them. This new short film by Dove was created for...

Ted Talk, Sir Ken Robinson “8 Success Secrets” (Video)

by Callahan @ Andrea Callahan International, Inc. Brand Management

500 Interviews to Discover the Truth About Success Ted Talk, filmed February 2006 Sir Ken Robinson makes an entertaining and profoundly moving case for creating an education system that nurtures (rather than undermines) creativity. Creativity expert Sir Ken Robinson challenges the way we’re educating our children. He champions a radical rethink of our school systems, […]

The post Ted Talk, Sir Ken Robinson “8 Success Secrets” (Video) appeared first on Andrea Callahan International, Inc. Brand Management.

5 Types Of Consumer Generated Marketing (CGM) Campaigns

5 Types Of Consumer Generated Marketing (CGM) Campaigns

by Rohit @ Influential Marketing Blog

Over the past several years, consumer generated marketing campaigns have become more and more popular. After all, what brand wouldn't want tons of users to create content on their behalf and share it online with their entire social networks? And by the way, these consumers will create it all for free. For this reason, CGM

Ricky Chanana Appointed Unruly Managing Director ANZ

by Alistair Griffiths @ Unruly

Mr Chanana to drive the News Corp company’s programmatic growth, unique data set, premium media offering and emotional intelligence solutions SYDNEY, MELBOURNE – Tuesday, September 12, 2017 – News Corp-owned video ad tech company Unruly today announces it has appointed Ricky Chanana as its new ANZ MD. Chanana, who is currently Maxus Australia’s National Head...

Read More

The post Ricky Chanana Appointed Unruly Managing Director ANZ appeared first on Unruly.

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6 Pack Dove Cotton Dry Anti-Perspirant Deodorant Spray 48 Hour Protection 150 Ml
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DVO2979401 - Moisturizing Gentle Hand Cleaner
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Dove Winter Care Beauty Bars - 14/4oz
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Dove Men + Care Dry Spray Antiperspirant, Clean Comfort (Pack of 4)
$15.83
Dove® Beauty Bath Shower Gel Indulging Cream 16.9 Oz / 500 Ml
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Dove Men + Care Body + Face Bars Aqua Impact - 6 ct
$12.82
Dove Go Fresh Cool Moisture Body Wash, Cucumber and Green Tea Pump 34 Ounce (Pack of 2)
3 Dove Nourishing and Restore Body Wash 500ml/19.9oz (3X 500ml/16.9oz, Purely pampering-Almond cream with hibiscus)
$17.99
Dove Advanced Care Deodorants, Cool Essentials (2.6 oz., 3 pk.)
$16.87
Dove Nutritive Solutions Daily Moisture, Shampoo and Conditioner Duo Set, 40 Ounce Pump Bottles
$24.90
Dove Men + Care Body & Face Wash, Sensitive Shield 13.50 oz (Pack of 3)
$20.70
Dove Go Fresh Revive Anti-Perspirant Deodorant Stick for Unisex, 2.6 Ounce
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Dove Men + Care Extra Fresh Non-irritant Antiperspiration 5 Pack
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Dove Invisible Dry Anti White Marks Anti-Perspirant Deoderant
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(Duo Set) Dove Damage Therapy Intensive Repair, Shampoo & Conditioner, 12 Oz. bottles
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Dove Men Care Non-Irritant Antiperspirant Deodorant, Extra Fresh - 2.7 Ounce (5 in Pack)
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Dove Nutritive Therapy, Nourishing Oil Care, DUO Set Shampoo + Conditioner, 12 Ounce, 1 Each
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Dove Beauty Bar, Pink 4 oz, 14 Bar
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Dove Original Beauty Cream Bar White Soap 100 G / 3.5 Oz Bars (Pack of 12) by Dove
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Dove Cotton Soft Anti-Perspirant Deodorant Spray Dry 48 Hour Protection (Pack of 6) 150 Ml by Dove
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Dove Clinical Protection Anti-Perspirant Deodorant Solid, Revive 1.70 oz(Pack of 2)
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Dove Shampoo, Dryness & Itch Relief 12 oz
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Dove Body Wash Deep Moisture 24 oz, Pack of 3
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Dove Purely Pampering Body Wash, Coconut Milk (24 fl. oz., 3 pk.)
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Dove go sleeveless Antiperspirant, Beauty Finish 2.6 oz, 2 Pack
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Dove Beauty Bar, White 4 oz, 2 Bar
Dove Men + Care Revitalize Face Cream Lotion 1.69oz (Quantity 1)
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Dove Oxygen Moisture Shampoo and Conditioner Set 12 Ounce
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Sensitive Skin Unscented Moisturizing Cream Beauty Bar By Dove, 12 Count 4 Oz Each
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Dove Beauty Bar, Sensitive Skin 4 oz, 6 bar
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Dove Regenerative Nourishment Shampoo and Conditioner Set, 8.45 FL OZ each
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Dove Purely Pampering Shea Butter Beauty Bar with Vanilla Scent Soap 3.5 Oz / 100 Gr (Pack of 12 Bars)
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Dove Antiperspirant Deodorant, Powder 2.6 Ounce, (Pack of 6)
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Dove Body Wash Deep Moisture 24 oz, Pack of 3
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6 Cans of Dove Men+Care Invisible Dry 150ml Anti-Perspirant Anti-Transpirant Spray
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Dove Sensitive Skin Nourishing Body Wash, 12 Ounce (2 Pack)
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Dove Men+Care Body and Face Bar, Deep Clean 4 oz, 6 Bar
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