Unilever global company website
Dove is committed to helping women realise their personal potential for beauty by engaging them with products that deliver real care.
Dove has grown tremendously in an intensively competitive arena with established competitors largely through their brand building efforts. Learn more.
Therese and Molly switch soaps, and discover that Dove leaves behind no soap residue and don't cause an uncomfortable, tight feeling.
"Sometimes the moments that make us sweat are the most amazing moments of all."
by firstname.lastname@example.org (Harish B) @ Marketing Practice
Mon Jan 16 02:03:00 PST 2017
MyStyleBell, Your Premiere Hair Resource
“No Girl Should Need a Guy to Get that Fresh all over Tingly Feeling” I love it! As the new slated slogan for the Dove Go Fresh Campaign, Dove again provides encouragement and self empowerment messaging to beautiful young women. I love Dove and their commitment to Real Beauty which began
Lara Devgan, MD, MPH | Female Plastic Surgeon | Top Plastic Surgeon | Best Plastic Surgeon | New York City | Manhattan
"You are more beautiful than you think" is the tagline of Dove soap's web-only commercial that has gone viral on the internet. It shows a forensic sketch artist drawing a series of women. First he draws them based on their own descriptions of themselves, and then later, he draws them
Hindustan Unilever Limited website
Dove grew from a moisturising Beauty Bar into a global brand with a range of products: body washes, hand and body lotions, facial cleansers, deodorants, shampoos, conditioners and hair styling.
When a Chronicle columnist asked Golden State Warriors head coach Steve Kerr this week whether he thought his often-repeated, team-building mantra, “Strength in Numbers,” was perfect for a T-shirt, he just smiled. [...] the team is using the slogan to anchor its online and arena marketing, especially during the playoffs with the Warriors pushing for a second consecutive title — with or without superstar Stephen Curry. Recognizing the slogan was loaded with potential, the Warriors decided the best defense was to go on offense. U.S. Patent and Trademark Office records show the Warriors applied for the trademark about two weeks before the team won the NBA title in June. Morales noted that former Los Angeles Lakers coach Pat Riley profited when he personally trademarked the term “three-peat,” uttered when the Lakers were trying to win a third-straight NBA title in the late 1980s. Others include “You cannot be serious!” by tennis star John McEnroe and “That’s a clown question, bro,” by Bryce Harper of baseball’s Washington Nationals. Basketball’s Anthony Davis trademarked “unibrow,” a distinguishing feature of the New Orleans Pelicans star’s face, while troubled NFL quarterback Johnny Manziel has tried to trademark his college nickname “Johnny Football.” After an examination period, and after no one stepped forward to oppose the registration, the trademark office issued a notice of allowance to the Warriors on Dec. 15. In April, the Warriors relaunched a marketing campaign with the slogan written in a stylized logo that includes four vertical tally marks through the “m” in “numbers” symbolizing the franchise’s four championships. The team is selling T-shirts with the logo to celebrate records from this regular season such as its 73 wins and Curry’s 402 three-point baskets. The trademark registration also covers a gamut of merchandize that may never see the light of day, including wetsuits, ear muffs, swim caps and novelty wigs. [...] Strength in Numbers T-shirts could end up gathering dust in a closet like the “We Believe” shirts that caused a sensation — and later some controversy — during the Warriors’ playoff run in 2007.
Unilever, a typical house of brands, is the global leader in the personal care market. Each brand in Unilever’s personal care business is precisely targeted to a specific group of consumers with a distinct value proposition to minimize cannibalization. …
The £3bn toiletries brand was one of the first brands to embrace ‘femvertising’, but its body-shaped bottles have been roundly ridiculed. Can it repair the damage?
by Portia @ Black Girl with Long Hair
Wed Jul 26 09:16:16 PDT 2017
A couple of weeks ago, our very own Leila talked excitedly about her beautiful Fulani braids. When I noticed the growing hair trend, I was reminded of singer Alicia Keys and her signature cornrows with…
Ad slogans taglines punchlines. 500+ slogans from famous commercials advertisements adverts. All time great database of ad slogans - Adglitz
This exhaustive list of advertising slogans consists of more than 500 commercial slogans, taglines, punchlines and marketing mottos. I am not done yet, I keep coming back to this blogspot to add more advert slogans, more taglines, more punchlines, more mottos. If you come across any interestingRead More
Here's the thing: I use Dove. I like Dove. I happen to think they make nice soap. And if they also happen to put out some nice television ads, well, all the better. But recently the brand and its Campaign for Real Beauty have come under fire by critics who have cried hypocrisy because Dove is owned by the same company that puts out, among many other things, Axe body spray. On the one hand, positive messages telling young girls about having good body image; on the other, sleazy messages telling young boys about bagging hot chicks. Oh, the conundrum. Dove’s latest ad, called “Onslaught,” is interesting for many reasons. In the clip, an adorable red-haired girl smiles innocently into the camera, only to be bombarded with a montage of images urging her to look “younger, smaller, lighter, firmer, tighter, thinner, softer.”
Looking to spread your wings and learn how to fly? Learn from Dove! Check out our Dove Company History and Review feature here at Maple Holistics!
Our Best Bites
You know what question Kate and I get a lot? “How do you girls do it it all??” Our schedules are full, just as many of yours are, and it comes with the constant struggle of balancing Mom-life with work-life. And like most other Mothers out there, when it comes down to it and one... Read Post
Dove is a personal care brand of Unilever that was introduced in 1955. It is sold in over 35 countries worldwide. A few of the Dove products include body washes, soaps, deodorants, lotions, shampoo…
As Dove celebrates its 50th anniversary, strategy examines how the brand has evolved from a bar of soap to a global master brand. Along the way, we look at how messaging to women has also evolved over this pivotal period in women's history
Category: FMCG Personal care & beauty – hair care, body care, deodorants Owner of the brand: Unilever Key competitors: L’Oréal, Garnier, Nivea, Olay, Avon
by ambilogo @ Ambilogo
Sun Apr 05 03:26:05 PDT 2015
With the advance of typography and the accessibility of graphic programs such as FontLab and Glyphs, it’s getting easier to produce beautiful fonts. Yet among the huge amount of fonts that pop up every day, there are still some that (...)
Black Girl with Long Hair
When Dove first released their “Love Your Curls” video, it quickly went viral. I watched the video and was excited to see an ad that focused on accepting curls and wearing your natural …
by Chinwe @ Black Girl with Long Hair
Wed Jul 19 07:07:48 PDT 2017
Before giving birth to my beautiful son this year, I had experienced what most moms do during pregnancy. My first trimester included morning sickness and fatigue, both of which were not limited to the day…
A look at advertising through the ages from the 1890s to the modern day. What has changed? What has stayed the same? What do those changes mean for ads?
Find out more about our vision to help make beauty a source of confidence, not anxiety, here.
by ambilogo @ Ambilogo
Sat Apr 07 09:10:32 PDT 2012
Copy is one of the most important features of a strong brand. Although there are many creative slogans, here are presented 15 all-time favourites that did not only boost brand awareness and sales but turned into philosophy and a way (...)
When I became old enough to wash my own face before bed, my mom introduced me to the Dove Beauty Bar. She told me it was the only thing I would ever need to
The Content Strategist
The heart string-tugging video, created by Ogilvy & Mathers Brazil, has social and mainstream media buzzing. Here's why.